Matt is an international-award-winning writer and creative director who was once called “an advertising folk hero (of sorts)” by Adweek, and sidebar: his favorite part of that quote is the “of sorts.” Before starting his own agency with Bo, Matt developed national brand campaigns for major advertisers like Gamestop, Bridgestone, and The Home Depot. Now he helps brands like Gearbox Publishing and UT Southwestern set themselves apart from, let’s call them “lesser brands.” In the non-profit sector, Matt has worked extensively on African water and sanitation campaigns, as well as environmental, medical and mental health initiatives. According to family lore, Matt’s great-great-grandfather’s barn was burned by Frank Lloyd Wright because it spoiled Frank’s view from Taliesin, and Matt is currently scheming revenge.

Bo is an international-award-winning creative director and coder/design guru. He came to marketing via a programming-and-heavy-backend-development background, which he in turn came to through a design background. He has built social media platforms, managed the Federal Judiciary’s applications, and helped build and grow a successful pharmaceutical brand from scratch. Brands in categories from baby lotion to video games to research hospitals depend on Bo for both digital strategy and implementation to communications insights. Most importantly, he uses the word API a lot, which has a calming effect on CIO’s and CTO’s the world over.

Noel is a former mechanical-engineering student and street artist who decided he loved design too much to resist changing his major. Following that decision, he went on to become one of the most award-decorated-design-students in North Texas. When he’s not finessing a layout, solving a communication problem, or spray-painting an open wall, he’s probably playing the latest Pokémon game.