Meet the team
We have decades of experience both in building national brands and in non-profit marketing. Now we’re combining those two different skillsets into one new venture.
Co-founder / Creative Director
Matt is an Emmy-winning writer and creative director who was once called “an advertising folk hero” by a (presumably) drunk Adweek writer. He has developed national brand campaigns for major advertisers like Gamestop, metroPCS, The Home Depot, and Summer’s Eve, and has helped launch and grow a successful pharmaceutical brand from scratch. In the non-profit sector, Matt has worked extensively on African water and sanitation campaigns, as well as environmental, medical and mental health initiatives. Matt also recently went viral for a not-as-mean-as-it-sounds prank he pulled on his 13-year old daughter, and is considering changing his social media handles to “Mario Kart Dad” as a result.
Co-founder / Chief Technologist
Bo is a multi-faceted jewel of an award- winning (and bearded) man. He came to marketing via a programming-and-heavy-backend-development background, which he in turn came to through a design background. He has built social media platforms, managed the Federal Judiciary’s databases, and helped build and grow a successful pharmaceutical brand from scratch. Brands in categories from baby lotion to video games depend on Bo for both digital strategy and implementation to communications insights. Most importantly, he uses the word API a lot, which has a calming effect on CIO’s and CTO’s the world over.